Farrow & Ball's Joa Studholme explains exactly how to use color at home for 2024

HOW TO USE COLOR AT HOME FOR 2024

Pip Rich: Hi Joa, it’s been six months since you came to my house, bravely walked through all the builders’ dust, and advised me on color schemes. You gave me vision when I was lost in the mess of it all. Do people normally react with such excitement?

Joa Studholme: You certainly had a lot going on! But I was pleased to see you taking on a big project, I think everyone is being braver now, particularly in colors. Requests don’t tend to be about creating sanctuaries anymore, but instead style is about fun.

HOW TO CHOOSE COLOR FOR PAINTED FLOORS

PR: While you managed to convince my husband easily of your color ideas for our house, I tried to suggest a checkerboard floor for our wooden boards and he won’t go for it. What should I say to sway him? JS: Painted floors are such a cheap solution, I’ve lived with them all my married life. They’re playful, they make you relax, a home that has them never seems formal. If that’s not enough, tell him they’re easy to do, and just need a little preparation. If doing a check, start with the lighter colour first.

HOW TO CHOOSE COLOR FOR A LIVING ROOM

PR: Much as I agree people want their homes to feel fun now, the vibe I’m seeing a lot is sophisticated cocktail lounge when it comes to living room ideas. What shades would you do for that? JS: More than color, it’s finish. Go for gloss, always. It makes everything feel glamorous. Choose a bold shade like Stone Blue and gloss it over the walls and ceiling.

HOW TO CHOOSE COLOR FOR A CEILING

PR: Speaking of ceilings, I was surprised you recommended Slipper Satin for most of mine, different from what you suggested on the walls. I was convinced you’d go up and over. Why did you do that? JS: It was about the height. If you have low rooms, you should always use the same colour on the walls and ceiling so your eye can’t tell where the wall ends. You’re lucky enough to have tall spaces, so we could highlight them a bit more. PR: Well, I’m obsessed with the Jitney you suggested when we were discussing my dining room ideas. It’s smart but reminds me of a picnic blanket we had as a kid. There’s a comforting retro vibe to it. JS: I always say the best colors are memories! It can be so overwhelming to look at colour charts, so pick shades that spark off a reminder of a happy time in your life.

HOW TO PICK THE PERFECT WHITE PAINT

PR: You once gave me great advice for interpreting the overwhelming whites on the Farrow and Ball color card when it comes to choosing the best white paint for interior walls. Simply put, you suggested blueish whites for cool, urban spaces, reddish whites for warmer urban spaces, green whites for cool country homes and yellow white for trad country vibes. Does that still stand?

THE BEST COLOR FOR THE HOME IN 2024

PR: And I have to ask, do you have a favourite color right now? Anything cropping up a lot in your kitchen color schemes, say? JS: I can’t stop adding hits of color. Red doors, say, or covering radiators or window reveals in Harissa, a fiery orange from our archive. These details help to truly express a bit of personality, they’re so far from the greys we were all collectively into ten years ago. And I love them. I’ve said it before - be bold!

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