Why your home needs a signature scent: and how to pick one

Why A Signature Scent Is So Important

There is a little more to finding a signature scent than picking up a few candles from the store and popping one in every room.

Recently, when I was researching what people with nice-smelling bedrooms do for an article, I learned that picking a signature scent is more about discovering what type of ambiance you would like to create, and selecting a fragrance that complements that goal and your interior decor. For me, that meant searching for a scent that felt inviting and cozy – personally, I am one for making a house smell like fall year-round.


Although I already had a scent I knew I wanted to use around my home, it is only because of experimentation with hundreds of candles and room sprays in the past. Here is how I finally decided on the scent that represented me, and my home, the best:

1. Consider The Ambiance You Want To Create

The ambiance is one of the first things interior designers notice in a room when they enter, and your room’s scent plays a huge role in that. Picking a scent to complement your home’s decor, and tell a story about your preferences is the best way to do this.

I am trying to make a house look cozy by opting for warmer tones and luxury fabrics, so I knew I needed a scent to reflect that. That whittled down my fragrance notes to typically autumnal and wintery scents such as warm spices. The candle I chose is one I initially picked up last Christmas, but haven't been able to stop thinking about it since I first lit it.

If you are aiming to create a lighter, breezier space, perhaps reminiscent of the coastal grandmother trend, then a floral candle may be better suited to your home, or alternatively you may want a fruiter aroma, such as the Jo Malone Wild Berry and Bramble scented candle, from Net-A-Porter.

2. Choose The Best Way Of Scenting Your Home

Of course, candles are not the only option when it comes to scenting your home, I just love them for the look and soft glow of a natural flame which contributes to my overall cozy vibes. That being said, automatic air fresheners can also be a good option if you have pets or small children, or alternatively, the best reed diffusers or humidifiers with scented oils can be a wonderful and safe alternative too, especially if you are concerned about air particles released by lighting wicks.

3. Pick The Right Spots For Fragrances In Your Home

I had to find a good balance of rooms with candles vs without when establishing my signature scent. Too many candles were overpowering, and too few didn't carry the scent around my space. What’s more, although I have a candle in my kitchen to help banish bad kitchen smells, I learned to only light it after I had cooked and eaten, usually lighting it when I was washing up, as the candle and food aromas fought one another, making dinner times a little overwhelming.

When considering placement, pick spots where you will get the most out of the scent – bathrooms, entryways, living rooms, and bedrooms are obvious picks, and then add where needed to continue the fragrance around your home.

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